Meet Doug, the founder.

It started with photographers. They wanted help with their workflow far more than their gear: getting images from camera to computer, organised, edited, backed up and delivered. It grew from there. Doug has been a Mac user since 1987, and has worked with high-end peripherals for nearly as long.

applewise.co offers one-on-one tuition and support in Adelaide, South Australia. We help with Macs, iPhones, iPads, Apple TV, cameras and the software that goes with them, plus the cloud services, mail and subscriptions that tie it all together.

The mission is personalised, empathetic tuition for anyone, giving you the skills to choose, use, understand and enjoy your technology.

We're tech guides more than IT technicians. We come at problems like detectives, and we always get to the bottom of them. Along the way you'll understand what's going on, so you're not left in the dark.